LONGCHAMP AND ANDAM: SUPPORTING TOMORROW'S FASHION
28.06.2024
Since 2017, Longchamp has been a permanent member of the ANDAM jury, demonstrating our commitment to young talents in the fashion world.
Established in 1989, the ANDAM contest offers vital support to emerging creators and innovative start-ups. Given financial and logistical support, the winners are chosen following a rigorous, months-long process.Ā
Longchamp's artistic director, Sophie Delafontaine, shares her pride:Ā
"ANDAM supports emerging young fashion creators at a pivotal point in their career. ANDAM represents creativity, skill and discovery. I'm delighted to see how committed this young generation is to more responsible fashion."Ā
Through our "Longchamp Re-Play" programme, first launched in 2019, we offer the 12 finalists access to the leathers and other materials in our dormant stock, highlighting our commitment to more sustainable and conscious fashion.
The ceremony held on June 27th provided an opportunity to celebrate creativity and legacy.
As a patron of ANDAM, Longchamp takes part each year, lauding the industry's emerging talents.Ā
From left to right:Ā
Winner of the Accessories Prize: MAEDEN; Winner of the Fashion Innovation Award: ALTERNATIVE INNOVATION; Winner of the Special Prize: 3.PARADIS; Winner of the Pierre BergĆ© Prize: PIĆCES UNIQUES.